Yesterday’s basement blogger is today’s citizen journalist; a mere observer in a crowd now becomes an engaged and influential participant.
Technology is not the only catalyst for these shifts, but it has turbo-charged our industry. Everything we do at Porter Novelli is designed to achieve one goal: to influence and transform the opinions, beliefs and behaviours of those who matter most to our clients.
Porter Novelli stays ahead of the latest developments and trends to ensure our clients take an effective place in the online community, tapping a global network of expertise and support.
In 140 characters or less: We know what works because we’re an active part of the social media community.