Just Group

Porter Novelli manages investor relations and corporate communications for Just Group. Just is a fashion retail chain with six independent and well-known brands - Dotti, Jacqui.E, Portmans, Peter Alexandar, Just Jeans and Jays Jays.

Just required a firm it could trust with highly sensitive market information for application to stock exchange announcements, annual reports and other compliance materials. Understanding ASX, ASIC and general governance requirements was also essential. Attracting the attention of business media, analysts and fund managers was central to Just’s requirements.

Porter Novelli created and maintains a database of business and trade media relevant to Just.
Understanding retail trends and ensuring that all messages take these trends and the operating environment into account is a critical element of the communications.

Just’s announcements are well covered by media and its activities are closely watched. Its view on retail trends and issues are often sought.

Porter Novelli works with Just on all its results and ASX announcements, annual reports and Annual General Meetings.

For more information about this case study, please contact Peter Kent.